OnTrac, the #1 Alternative Carrier Network for eCommerce recently was named the Last-Mile eCommerce Delivery Services Company of the Year 2026.
OnTrac was recently named The Last-Mile eCommerce Delivery Services Company of the Year 2026 by Logistics Transportation Review — a recognition that reflects both the company’s rapid growth and the broader shift reshaping how retailers think about delivery strategy.
E-commerce in the U.S. is entering a more disciplined phase of growth, where efficiency, predictability, and cost control are becoming core competitive advantages. Retailers are facing higher inventory costs driven by changing trade dynamics, rising fulfillment expenses, and increasing pressure to maintain fast, affordable delivery while protecting margins. At the same time, major parcel carriers continue adjusting pricing models, digital advertising costs are climbing, and consumer expectations for speed and delivery accuracy keep rising.
Against this backdrop, the economics of last-mile delivery are changing — and many retailers are finding that legacy freight-oriented systems no longer align with the demands of modern ecommerce
As parcel-carrier consolidation accelerates, alternative carrier networks are moving from supplemental options to strategic infrastructure. OnTrac has emerged as a leading force in this transition, reaching more than 75% of U.S. shoppers with delivery speeds up to two days faster and significantly lower costs compared to traditional carriers. That scale enables retailers to move beyond fragmented regional solutions and adopt a truly scalable alternative carrier as a core part of their delivery mix.
In this article, Logistics Transportation Review explores the forces reshaping last-mile delivery, why retailers are reevaluating legacy networks, and how modern carrier models are helping brands balance speed, cost discipline, and customer expectations in a rapidly evolving market.
Read the full cover story here.
